“Your all-time favorite Pinoy savory snack, MADE IN JAPAN!”

Pork King Chicharon is a snack that is very well-known among Filipinos in Japan. It gives you the taste of satisfying and flavorful Filipino snacks, so you don’t have to go all the way to the Philippines to eat the savory and crunchy delight of Chicharon.

Pork King has made its trademark in Japan by making their blend of spices and ingredients of Chicharon to add unique flavors. The Pork King’s different flavors of Chicharon are one of the best and tastiest products in the Filipino market in Japan today. Since it is often served as a snack on its own, it can also be an accompaniment to other dishes such as rice, soups, and stews. It is also sometimes used as a topping for dishes such as salads and noodles.

Pork King Chicharon Variations

Pork King has different variations of Chicharon such as Chicharon Balat, Chicharon Laman, and Chicharon Bituka.

Pork King Chicharon Balat is also known for its wide range of flavors, which include:

・Regular

・Garlic & Vinegar

・Hot & Vinegar

・Barbecue

・Hot Cheese

・Hot & Spicy

・Salted Egg

・Adobo

REGULAR (Best-seller)

GARLIC & VINEGAR

HOT & VINEGAR

BARBECUE

HOT & SPICY

SALTED EGG

HOT CHEESE

ADOBO

Akabane Bussan, a “number-one” Filipino Foods and Goods Shop in Japan where this Chicharon started, has conducted market research and taste testing to determine what flavors would be popular with consumers. They likely experimented with different spice blends and ingredients until they found a flavor that was well-received by consumers.

Pork King Chicharon – How did it all begin?

We all know that bringing Chicharon snacks in Japan is highly prohibited due to Japan’s strict regulations on the import of pork products from other countries. But being a fan of Filipino cuisine who wanted to bring traditional snack foods to Japan, Akabane Bussan started a mission to put Filipino Chicharon to be part of the mainstream even though they knew that it can be challenging and requires a significant investment of time, money, and effort. However, with hard work and dedication, it’s made possible to achieve success and bring a beloved food product like Chicharon to a new market.

Pork King Chicharon was introduced to the market in 2002. Undoubtedly, it generates excitement around the new product, which led to increased demand and sales. Now it is the most in-demand product in Japan’s No. 1 Discount Shop – the Don Quijote (also known as “Donki” by many).

Pork King Chicharon is enjoyed by a wide range of consumers in Japan and is available in various flavors and types, but among those flavors and types, the Pork King Balat and Laman Regular flavors are in high demand. Aside from existing Pork King flavors, we are still exploring new flavors to find what works best for customers’ taste preferences. Choosing high-quality own-made additives to create unique flavors is still their secret ingredient to success. A flavor that can’t resist eating again and leaving happy and satisfying impressions while eating Pork King Chicharon. Aside from the visually appealing and attractive packaging of Pork King Chicharon, customers make more curious about the taste and more likely to try it. Associated with reasonable prices, makes it more intriguing and feel that they are receiving good value for their money.

Since Pork King Chicharon has already made its trademark in Japan’s market, it is not impossible to navigate new markets and establish its brand in the Philippines. International markets require careful planning, patience, and flexibility which is essential to success and meet the specific needs and preferences of the target market. But with a positive mind and confidence, it can surely be introduced in its local-based markets (Philippines) and expand globally. SURELY, this Filipino snack will attract and retain customers while also allowing the business to thrive, due to its local taste, uniqueness of flavors, safe and secure spices and providing trusted quality that is MADE WITH LOVE IN JAPAN.

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